Introducing: Lisa Weisman, new Regional Chief Development Officer, American Red Cross of Wisconsin

By Justin Kern, American Red Cross

Lisa Weisman said she was eager to join the American Red Cross for the chance to work with a team that “contributes to the community and has a direct impact” on people in need.

The Red Cross mission is a lot of things, but it isn’t shy. Just one month into her new role, with Coronavirus affecting all aspects of our lives, Weisman has had the chance to make a direct impact on our mission, including promotion of blood donations, connections with board directors and supporting ongoing disaster relief.

Lisa Weisman ARC with painting

Lisa Weisman, new Regional Chief Development Officer, at the American Red Cross offices in Milwaukee.

“To me, I’m looking for those one-on-ones to create relationships with a donor, that bring them joy in the organization’s mission,” she said.

Making the match between donor passion and Red Cross response has brought a quick turnaround with support, including more than $1 million in new gifts in early April. Weisman said that all happens because of the Red Cross reputation to respond in inspiring fashion during the most trying times.

“I’m so honored to be part of a strong and effective team and an organization revered and trusted for its impact here and throughout the world,” she said.

Weisman brings a strong pedigree in fund development and nonprofit leadership from agencies such as the United Performing Arts Fund, Leukemia & Lymphoma Society, Best Buddies International, Cystic Fibrosis Foundation and, most recently, Concordia University. In preparation for her new role with the Red Cross, she made connections to our mission already in her own life, with the military service held by many family members and her husband’s “hardcore” dedication to regularly give blood.

In a Region that has proven to be a leader – the Wisconsin Region was named 2018 “Region of the Year” in this Division of the Red Cross – Weisman said she sees opportunities to be part of a team that can mold even more leaders.

“I’m looking for that mentoring and strategy, to bring people along and help them learn more about fundraising. It was that coaching type role that was part of what made this career so attractive,” she said.

Lisa, her husband and their teen daughter (along with a golden retriever) live in Brookfield. She also has three stepchildren and four grandchildren, spread across Georgia and Wisconsin. She calls herself a “big Broadway fan” as well as a fan of the Milwaukee Brewers; her family was able to watch Brewers spring training in Arizona just before gathering restrictions and cancellations from COVID-19.

To share your ideas on bringing the Red Cross mission to life, or to just say hello, connect with Lisa on LinkedIn or at

Historic Fundraising Concert to Benefit Disaster Victims

UMOS, Dist. 12 Alderman José G. Pérez and El Conquistador

Newspaper to Co host: HISTORIC FUNDRAISING CONCERT TO BENEFIT DISASTER VICTIMS featuring Multiple Grammy Winner and Living Legend Eddie Palmieri & his Latin Jazz Ensemble in a unique once-in-a-lifetime concert performance with local salsa musicians and a special appearance by Afro-Puerto Rican Jazz Virtuoso Dr. William Cepeda direct from Loiza, Puerto Rico. 

International and Locally known Puerto Rican Artists unite and donate their services to raise funds to aid victims of Hurricane Maria and Mexico Earthquakes

MILWAUKEE, Wisconsin (October 13, 2017) – UMOS, together with 12th District Alderman Jose G. Perez, and Publisher Victor Huyke will welcome Grammy Winner, Music Icon and Living Legend Eddie Palmieri & his Latin Jazz Ensemble in a special benefit performance to raise funds for victims of the natural disasters in Puerto Rico and Mexico on Saturday, October 28, 2017 10:00pm at the Potowatomi Hotel & Casino- Woodland Dreams Ballroom, 1721 W. Canal Street, Milwaukee, WI 53233. ALL ticket proceeds will be donated to charity thanks to the generosity of Mr. Palmieri, his sidemen, and all of the participating artists and volunteers.


The recent catastrophic natural disasters in Central America and the Caribbean have directly impacted friends and families of many residents of Milwaukee County and Southeastern Wisconsin. An important humanitarian effort to aid victims has emerged from high profile musicians who are donating their time, talent and artistry to provide a dynamic entertainment experience while generating much needed monetary funds. The City of Milwaukee was honored to be the recipient of legendary musician Eddie Palmieri’s offer to donate 100% of his services on a precious Saturday evening time slot together with local and regional musicians in order to send aid directly to victims. Mr. Palmieri, winner of 10 Grammy Awards, an NEA Jazz Master Award-America’s highest honor for lifetime achievement in Jazz, is currently on a national tour entitled: “EP @ 80” celebrating his 80th birthday with innovative new music and a selection of classic hits most of which have become anthems throughout the US, Latin America, Europe and Asia. A volunteer committee of artists, elected officials, educators, and community activists quickly mobilized to produce and market the event. All three event co-hosts have a distinguished record of providing outstanding leadership and support to underserved communities. UMOS, a leading nonprofit community based advocacy agency has generously offered to support this humanitarian fundraiser and concert which follows its acclaimed annual Hispanic Awards Banquet scheduled to take place earlier that evening in an adjacent ballroom. The Palmieri Concert will take place promptly at 10 p.m. in the Woodland Dreams Ballroom of the Potowatomi Hotel & Casino, 1721 W. Canal Street, Milwaukee, WI 53233. Advance ticket purchase is highly recommended. Advance tickets available online at: Donations will also be taken at the door and a select number of Special Discount Coupons will be available on a first come- first served basis to all patrons who attend the UMOS Hispanic Awards Banquet. A VIP package is available with premium seating and perks which include a private meeting with the artists, and signed poster or CD. All proceeds will go to the American Red Cross whose representatives will be on-hand to meet and share information about their relief efforts. It is anticipated that one or two actual Red Cross volunteers who are serving currently in Puerto Rico will be on hand to describe first hand accounts of relief efforts on the island.

Ticketing // Admission: Seating capacity is limited. Advance ticket purchase is highly recommended. Minimum advance donation is $40.00. Special VIP package $150.00 includes premium reserved seating, private meet and greet with artists and complimentary signed CD or Poster while supplies last. ONLINE TICKET PURCHASE AT:

The event organizers and artists have set a minimum goal of $25,000.00 for disaster relief. All proceeds donated to: The American Red Cross. Thank you in advance for your anticipated cooperation. Artist websites:

Attorney Michael Reyes, event coordinator: 414-350-5522

How UW-Oshkosh Red Cross Club is Impacting their Community

By: Alesha Huffman and Ali Sommerfeldt, UW-Oshkosh Red Cross Members


Taking a quick break for a picture at the Project Play 60 event at Lambeau Field.

Through the past year, the UW-Oshkosh American Red Cross Club has continued to be actively involved in the community and fulfill the mission of the American Red Cross. To start the semester off, a few of our UWO Red Cross Club members participated in the Polar Plunge to help raise money for the Special Olympics. In March, we carpooled to Lambeau Field in Green Bay, Wisconsin and Volunteered at Project Play 60, the NFL movement for an active and healthy generation. Some of us passed out healthy snacks while others helped with face painting. No matter what we did, it was great to see all the children staying active and having a great time. Later that month, we visited King Veterans Home where we played bingo and interacted with the veterans.

Over the past year and a half, the UW Oshkosh American Red Cross Club has visited King Veterans Home in King, WI three times. On one of our visits, our club had the opportunity to assist with bowling at a bowling alley, which was located in the facility. That was a very memorable experience seeing the veterans destroy all of the volunteers on the scoreboard! Many of the veterans had a competitive spirit and we had an absolute blast alongside such wonderful people who have dedicated themselves to our country.

On our recent trip on Sunday, March 8th, our volunteers had the most powerful experience. We assisted the veterans to their seats and prepared them for an intense game of Bingo. As volunteers, we assisted with distributing prizes, visiting with the veterans, and talking with them. As soon as the veterans entered the room for Bingo, their faces lit up with smiles. A UWO American Red Cross Club member, Courtney Gussert stated: “It was a great time at King Veterans Home as many of the veterans along with the volunteers instantly had a smile on their faces when they entered the bingo room and saw us…” Ali Sommerfeldt had a similar reaction to her experience at King, “There were so many times when I could catch a resident’s eye while we were playing bingo and they would just beam over at me. It is the best feeling knowing that you can make a difference in someone’s day just by spending a few hours with them.” Volunteering at King was an exceptionally rewarding experience. Our club looks forward to volunteering with these amazing men and women veterans in the future.

UWO Red Cross members sold yummy snacks to raise funds for the Measles and Rubella Initiative.

UWO Red Cross members sold yummy snacks to raise funds for the Measles and Rubella Initiative.

Since March is Red Cross Month, we hosted a Measles and Rubella Initiative in our campus library. We sold homemade snacks that came with a ribbon pin for $1.00 and we raised just under $100. In April, we hosted and participated in, “Give What Fire Takes” and placed donation boxes throughout campus dorms. We collected new blankets, books, and toys for children who have been impacted by a fire. Later that month, a few students volunteered at a local fire station to collect and disassemble old car seats so that children have safe and up to date car seats. In three hours, they recycled a few hundred car seats! In May, a few of our members volunteered at Kidsfest at Menominee Park in Oshkosh to celebrate the opening of the park, which features a zoo. Kaitlyn Schmitt volunteered at March for Babies in Oshkosh where she helped set up and face paint for the little kids at the walk. Our final event of the semester was an American Red Cross Blood Drive set up by our Blood Services Chair, Brenna Schobert. We were able to successfully collect fifteen units of blood.

On May 5th, 2015, a few of our members attended the Student Leadership and Involvement Awards. We were nominated for Volunteer Organization of the Year and Volunteer Event of the Year. We also nominated Crystal Wrensch for Outstanding Emerging Leader and Ali Sommerfeldt, Courtney Gussert, and Brooke Trzebiatowski for Emerging Volunteer of the Year.

Kaitlyn Schmitt, the outgoing Service to Armed Forces Chair who has now stepped up to fulfill the role as president of our club, nominated King Veterans Home for Volunteer Event of the Year for the University of Wisconsin – Oshkosh Student Leadership and Involvement Awards. We are pleased to announce that our nomination won! The campus was very impressed with our dedication to serving our American heroes at King and our memorable experiences doing so.


Outstanding Emerging Leader Award winner Crystal Wrensch (L) and Brenna Schobert (R) spread the word about the American Red Cross.

The UW-Oshkosh American Red Cross Club was happy to announce that its very own member, Crystal Wrensch, was the winner of the of the Outstanding Emerging Leader award at the Student Leadership and Involvement awards this year! Crystal is not only part the American Red Cross Club, but is also an active member of the Oshkosh Student Nursing Association and is a Student Alumni Ambassador. She is able to balance being a part of many clubs while carrying 17 credits and keeping a 3.0 GPA. She recently traveled to Costa Rica to volunteer at an orphanage, which has helped her develop into the outstanding leader that she has become. As part of her role as the Fundraising Chair on the executive board of the American Red Cross Club, Crystal was responsible for the entire organization of two large-scale events and executed them perfectly.

The first event Crystal organized was the Service to the Armed Forces Awareness Concert which took place this past November on the day after Veteran’s Day. Crystal formulated the idea, organized the location and decorations, as well as secured promotions and prizes, and of course hired our performer for the event, Rob Anthony. She called upon fellow club members to assist her with promoting the event and encouraged the collaboration of marketing ideas. Amazingly, Crystal was able to put together a spectacular event in only a month and she executed the task flawlessly.

Another event Crystal was in charge of this past March was a week-long fundraising initiative to raise money for Measles and Rubella vaccinations for children in developing countries through the American Red Cross. Crystal took charge of informing the volunteers about the initiative and got them excited about it as well as other students around campus. Under Crystal’s leadership, our club was able to raise enough money to provide vaccinations for almost 100 children! Her leadership skills brought on a global impact while staying right on the UW Oshkosh campus.

Crystal is a responsible, passionate, and goal-oriented individual who strives her best in all aspects of her life. She takes pride in her work and the UWO American Red Cross Club is proud to have her as an executive member. Her “just go for it” attitude has helped her excel in every aspect of her life and other club members look up to her as a leader. We are thankful for her leadership and dedication and we are eager to see what the future holds for her.

We are very proud of all of our club members and the amazing things that we have accomplished this semester. With a strong executive board next year and a list of ideas to make a positive impact on the lives of others, we are looking forward to what incredible achievements we can accomplish next year!


Congrats to UWO Club Red members on their winning nomination for King Veterans Home for Volunteer Event of the Year for the University of Wisconsin!


A special thank you to sponsors of the 2011 YPF Casino Night as representatives come together for a great cause. From left, Jim Westergaard, Jackson Kahl Insurance Services; Marcel Birò, South Hills Golf and Country Club; Andrea Westergaard, YPF President; Dr. David Hammes, Family Focus Eye Care; Jenny Drake, Grande Cheese Company; Dr. Andrew Judkins, Judkins Chiropractic; Sam McClone, McClone Insurance. Table sponsors not pictured include: Huberty & Associates, Kottke Kustom Floors, Marian University, Moraine Park Technical College & Natural Stone Veneers.

Gathered at South Hills Golf & Country Club, members of the Young Professionals of Fond du Lac (YPF) and a representative from presenting sponsor South Hills present a check to the American Red Cross for $3,500, proceeds from the annual Casino Night Fundraiser. From left, Sam McClone (YPF past president), Marcel Birò of South Hills, Shanon Holmes (American Red Cross director of development), Andrea Westergaard (YPF president) and Anna Kottke (YPF president elect).

South Hills Golf & Country Club was transformed into a swank casino on September 16 for the Young Professionals of Fond du Lac’s fourth annual Casino Night fundraiser. Enjoying a game of craps are Jessica Suprenand, Tiffany Boyke and Brad Nielsen.

Record-breaking attendance and incredible generosity helped to make the 2011 YPF Casino Night fundraiser bigger and better than ever before! Through the generosity of sponsors, donors and attendees the Young Professionals of Fond du Lac (YPF) were able to present a $3,500 check donation to the American Red Cross.

On Friday, September 16, South Hills Golf & Country Club was enveloped in a Casino Night atmosphere where the Young Professionals of Fond du Lac (YPF) raised $3,500 for the American Red Cross! Betting money on poker, blackjack, roulette and craps, attendees were able to ‘go all in for a great cause’!

“The American Red Cross is so appreciative of this outstanding show of support,” said Sharon Homes, Director of Development for the American Red Cross.  “The dedication, ingenuity and energy that the YPF community brought forward was outstanding and our unending thanks goes out to the leadership and membership of YPF, as well as to the entire Fond du Lac community for supporting this special event.”

“The annual YPF Casino Night fundraiser is all about giving back to the community,” explained Andrea Westergarrd, YPF President.  “Having the opportunity to give back in this way is extremely important and reinforces YPF’s mission and commitment to serving our members and the community we live and work in.”

A special thank you to the many businesses and individuals who contributed to the 2011 YPF Casino Night fundraiser, including: Agnesian HealthCare, American Legion, Backyard Bar and Grill, CommonWealth Companies, Cousins Subs, Cujak’s Wine Market, Family Focus Eye Care, Flohr’s Photography, Fond du Lac Seafood, Fond du Lac YMCA, Fox Valley Savings Bank, Fratello’s, Gilles Custard, Grande Cheese Company, Green Bay Packers Organization, Hawgeye’s Guide Service, Huberty & Associates, Jackson Kahl Insurance Services, Jet Stream Car Wash, Judkins Chiropractic, Kottke Kustom Floors, Ledgeview Lanes, M&I Bank, Mancino’s, Marian University, McClone Insurance, Milwaukee Bucks, Model Cleaners, Moraine Park Technical College, Natural Stone Veneers, O’Connor Oil, Quick & Smart Photo, South Hills Golf and Country Club, Radio Plus, Ramada Plaza Hotel, Renaissance Salon and Day Spa, Road America, Scotts Discount Printing, Set in Ink, Silica Appliances, Wine Maniacs Wine Bar and Bistro, Wisconsin Timber Rattlers.

YPF is a division of the Fond du Lac Area Association of Commerce and is designed for professionals living or working in the Fond du Lac area who are 21 – 40 or those that are young at heart.  “Through our mission, our members can expect to build a diverse professional and social network,” stated Westergaard.  “The programs and events that we offer enable members to learn more about the Fond du Lac area and grow with and through community leadership.”

Since its inception in 2004, Young Professionals of Fond du Lac has grown to nearly 200 members. For more information or to learn about becoming a member, contact Katie Leist at (920) 921-9500 or or visit

Selling of Sweet Treats by Little Hands Offer Big Relief

Six 2nd and 3rd grade girls from Aldo Leopld School in Green Bay had a bake sale and raffle to raise $225 for the American Red Cross relief efforts in Haiti, Japan and Joplin, Missouri. Lot of people baked cookies and brownies which were sold at the conference on June 2.  All the proceeds were donated to the Red Cross.

Here are the enterprising and philanthropic girls (L to R):

Grace Moen, Rachel Heaster, Olivia Mazzariello, Savana Stieglitz, Annika Robishaw and Michaela Jelinsky.

In a world full of negatives, let’s all do something positive.

The Red Cross Needs Heroes 

Members of our community are stepping forward to be Heroes for the American Red Cross and pledging to raise funds to keep vital services of the Red Cross alive and well in our community.

When our neighbors are affected by fires, floods and tornadoes, the Red Cross is there. When someone needs blood, the Red Cross is there. Now it’s time for us to be there for the Red Cross.

Help support your neighbors and give to the American Red Cross. As a not-for-profit governmental organization, the Red Cross relies on the generosity of people like you.

So go ahead, give what you can. And feel what it’s like to be a Hero. Your contribution will help support the needs of those in our local community.

Click HERE to down load brochure.

How You Can Be a Hero for the American Red Cross   

1.   Say “YES” to the challenge!

2.   Determine how you would like to raise funds.

3.  Begin fundraising and have fun!

Click HERE to see what other people are doing and how you can support these local fundraisers. Questions, let us help you get started, contact Barbara Behling at or 920-642-0404.