American Red Cross CPR Training on Martha Stewart

Guest Blog Post: Kimberly Apfelbeck, Sales Representative, American Red Cross Eastern WI Territory

Even Martha Stewart knows the importance of life-saving training that the American Red Cross has to offer.  On February 29, The Martha Stewart Show included a five-minute segment featuring Greater New York PHSS instructor, Lipica Shah.  During the segment, Lipica demonstrated the basics of CPR and Martha gave it a try as well.  The episode was part of the “20 More Things You Should Know” series.  Martha believes everyone should have proper training and know how to perform CPR.  The Red Cross couldn’t agree more!

Click HERE to view footage from the show! CPR is a few segments in on the video.


Martha Stewart and Lipica Shah are seen in this photo from the production of “The Martha Stewart Show” in New York on Wednesday, February 29, 2012. Photo: Rob Tannenbaum/The Martha Stewart Show

To learn more about Red Cross training or to register for a class, please visit and click “Take a Class” or call 1-800-RED-CROSS.

Girls use CPR, help save Sheboygan mom

Would you know what to do in an emergency situation? Taking a Red Cross CPR class can help you learn how to care for a person having a heart attack and how to perform CPR for a person in cardiac arrest .   Often, cardiac emergencies happen at home or the workplace, so the life you may have to save could be that of a friend or loved one.

Click HERE to sign up for a training class in your area.

Fox 11 —- Laura Smith, FOX 11 News   Published : Friday, 02 Dec 2011, 11:47 AM CST

Click on photo for video

SHEBOYGAN – It was a life threatening situation for a Sheboygan mom when she suffered a severe asthma attack. “It makes you not want to take life for granted that’s for sure,” said Kandace Seyferth of Sheboygan. Seyferth found herself in trouble last week.

“I started wheezing and my chest was real tight and I told my daughter to get my inhaler,” said Seyferth. She said she felt better after a couple puffs, but then a severe asthma attack set in. “Me and Katie heard her wheezing,” said Seyferth’s 10-year-old daughter Maddie Kestell.

Kestell and her friend 12-year-old Katie Vreeke helped Seyferth downstairs.

“Then we got right to the point where the doors are, she collapsed,” said Kestell. As Seyferth lay on the living room floor, the two girls immediately took action.

“Katie’s like call 9-11, call 9-11 and I was like okay, okay. So I called them,” Kestell said. The girls say the 9-11 operator asked them if they knew how to perform CPR. Thanks to weekly watching of a medical TV drama, both said they did.

“Grey’s Anatomy,” said Kestell. While frightened and scared, both girls kept their cool working on Kestell’s mom until paramedics arrived.

“I did the chest compression, she like plugged her nose and breathed into her, and we just kept doing that until they came,” said Vreeke.

Paramedics say the girls’ quick thinking was essential as this was a life or death situation. “The CPR wasn’t ultimately necessary but the 9-11 call, had they not called 9-11, there’s a good chance their mother would not have survived,” said Sheboygan Firefighter and Paramedic Justin Langdon.

Seyferth says the girls are heroes in her book. “I’m so proud of my daughter, and her friend Katie, that I couldn’t even tell you how I feel about it, I’m grateful and happy to be here,” Seyferth said.

Red Cross CPR Training Saves Lives

Have you called to schedule your CPR/AED Training? If not, what are you waiting for? You could save someone’s life!

Story by Andy Duchow, American Red Cross volunteer

June 1-7, 2011 is CPR/AED Awareness week.  It is a time where the Red Cross focuses on increasing awareness of the importance of CPR and Automated External Defibrillator (AED) training for saving lives in our communities. 

The importance of CPR training recently hit home for Holly Bauer, a Red Cross CPR instructor and School Nurse for the Weyawega – Fremont School District.  She recently held a class for district staff.  One of the people in attendance was the school secretary, who went home and told her sister some of the things she had learned. 

That Sunday, the secretary’s sister was in church when her 3 year old grandson started choking.  She remembered how her sister had demonstrated the use of back blows and was able to dislodge the candy her grandson was choking on. 

Each year more than 300,000 people suffer sudden cardiac arrest.  Having someone nearby trained in hands-only CPR could mean the difference between life and death for every one of them.

Hands-only CPR is a potentially life saving technique that uses no mouth to mouth contact.  For more information, please download a quick reference sheet for hands-only CPR here or visit the Red Cross site for training opportunities.

Only 30 minutes of time at one of the Citizen CPR classes offered through your local Red Cross chapter will prepare you with the knowledge and confidence to save lives.

American Red Cross extends CPR certification period

Written by Pete Bach Post-Crescent staff writer

Marsha Schanke (left), of Appleton, participates in a cardiopulmonary resuscitation course Wednesday at the American Red Cross in Appleton. / Post-Crescent photo by Dan Powers

The American Red Cross has extended its CPR certification from one year to two, the biggest change in certification requirements in Red Cross history.

“It’s to encourage more community members to get certified and also to better serve our existing clients,” said Tony Gonzalez, executive director of the Outagamie County Red Cross chapter. “It also includes free digital materials, and because of those changes we’re able to contain costs and reduce costs to our customers.”

The new training format covers the 20-county Northeast Wisconsin Region of the American Red Cross, which includes a wide swath of the Fox Valley and beyond. The region trains about 56,000 people a year in various settings and situations.

Students who sign up for the lifesaving curriculum at the Red Cross include emergency personnel, corporations, health care providers, chiropractic and child caring institutions, industrial organizations, parents of young children and caregivers with responsibility for an elderly parent.

The certification change is sitting well with students.

“They’re very pleased,” said health and safety director Carrie Powell. “The courses are a little shorter. A person can take the complete class in about 6½ hours. Before, it would take them almost nine. It’s not a huge investment of time for the amount of information they walk away with.”

The new training format emphasizes skills and hands-on techniques needed to resuscitate an individual or use an AED — or automatic external defibrillator — to re-establish a healthy heart rhythm.

Students can take courses at the Outagamie chapter office at 1302 E. Wisconsin Ave., participate in a “blended learning” format that offers part of the course online and the skills portion at the chapter office, or in some case undergo training at the job site.

The charge for training ranges from $45 to $70.

Red Cross instructors are employed at the companies where they teach.

Bob Mayer of Appleton, one of the chapter’s volunteer instructors, has plenty of firsthand experience about the value of CPR and other life-saving measures.

Mayer, 53, has a background in the fire service and law enforcement, and served as an emergency medical technician in southern Wisconsin and Arkansas.

“When I worked for the fire department, I rode an ambulance. I can’t honestly say how many times I did CPR and revived someone with a combination of CPR and AED,” he said.

“I’m teaching others how to go out and save a life. And the more people we teach, the more lives we’re going to save,” Mayer said. “To me, it’s a blessing. It’s an opportunity I can touch who knows how many lives.”

Pete Bach: 920-993-1000, ext. 430, or

Join the next generation of Red Cross Training

Red Cross Unveils Revised First Aid/CPR/AED Training

The American Red Cross has revised its First Aid/CPR/AED program, making it more convenient for people to learn how to help someone in distress until advanced medical help arrives.

Highlights of the new program include a two-year certification and shorter, more interactive classes. A choice of course materials are available, including free online as well as affordable printed materials.

Participants will receive quarterly online refreshers, including quizzes and learning activities to help keep their skills as sharp as possible. The updated program includes the latest scientific updates and meets Occupational Safety and Health Administration (OSHA) guidelines for first aid training.

“For someone in distress, receiving prompt first aid can save a life,” said David Markenson, M.D., first aid science advisor to the Red Cross. “This lifesaving assistance can increase the chances of someone surviving and recovering.”

The new program, set to be released in April, emphasizes hands-on learning. People will have many training options, including training at a Red Cross chapter or an organization’s own facility, taking classes online, or instruction from an authorized provider. Through its national account management system, the Red Cross makes it easy for a business with multiple locations across the country to offer consistent, high-quality training for its employees. Emphasis is on skill practice and performance. Optional written exams will be available to meet any state or industry requirements.

The Red Cross will continue to offer consumers a choice in their CPR training. Choices include the new hands-only “Citizen CPR” course, which uses chest compressions only, without mouth-to-mouth contact. This provides an opportunity for the untrained bystander to learn a simple skill that can save the life of someone in cardiac arrest. If more people learned hands-only CPR, we could increase the likelihood of cardiac arrest survival by putting more victims within a few steps of lifesaving assistance. The Red Cross will continue to offer courses in full CPR using both compressions and rescue breaths. Full CPR prepares individuals to help in a wider range of emergencies and is the best option for infants and children, drowning victims, and people who collapse due to breathing problems.

In 2011, the Red Cross will work to educate 5 million people in hands-only CPR. As part of the initiative, the Red Cross is urging high schools to add hands-only training to their graduation curriculum and urging businesses to train 25 percent of their employees in the technique, in addition to those who need full CPR training because of their role as workplace responders.

American Red Cross Launches Citizen CPR Campaign to Educate 5 Million People In Hands-only CPR By End Of 2011

 Red Cross will continue to offer full CPR training as well as the hands-only technique

WASHINGTON, October 20, 2009 With the increasing importance of compression only or “hands only” CPR in many cardiac emergencies, the American Red Cross today announced an initiative to educate 5 million people in 2011 about the use of this potentially lifesaving technique.

Hands-only CPR is a technique that involves simply using chest compressions on an individual who has suffered sudden cardiac arrest .  The technique involves no mouth to mouth contact and is best used in emergencies outside of hospitals where a bystander has seen another person suddenly collapse.

The American Red Cross is the nation’s largest provider of CPR and first aid training, and the new Red Cross initiative includes several different ways in which the public can learn hands-only CPR:

  • In early 2011, the Red Cross will launch a 30-minute, instructor-led “Citizen CPR” skills training so the average person can quickly and easily learn the hands only technique. 
  • People can now go to to download a free PDF instructional guide and watch a two-minute video on the hands-only CPR technique.
  • The Red Cross already offers a product to help people learn hands-only CPR at home. That product can be purchased at and retails for $9.99.

“Emergencies are more common than most of us know,” said Dr. David Markinson, a Red Cross advisory council chair. “We could increase the likelihood of surviving cardiac emergencies that occur outside a hospital by putting more victims within a few steps of lifesaving assistance. In a life-threatening situation, performing hands-only CPR is better than doing nothing at all.”

As part of the initiative, the Red Cross is urging high schools to add hands-only training to their graduation curriculum and urging businesses to train 25 percent of their employees in the technique, in addition to those who need full CPR training because of their role as workplace responders.

The Red Cross will continue to offer consumers a choice in their CPR training.  In addition to the new “Citizen CPR” hands-only course, the Red Cross will continue to offer courses with a full CPR certification using both compressions and rescue breaths. That’s because full CPR with rescue breaths is still best in the health care setting and for children, adolescents, drowning victims, or people who collapse due to breathing problems.

Health care professionals such as doctors, nurses, paramedics, EMTs and workplace responders should continue to be certified in CPR using compressions and rescue breaths.

Any form of CPR is no substitute for emergency medical attention. In an emergency situation, always call 9-1-1 , start CPR and continue it until help arrives.

 About the American Red Cross:

The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies nearly half of the nation’s blood; teaches lifesaving skills; provides international humanitarian aid; and supports military members and their families. The Red Cross is a charitable organization — not a government agency — and depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit or join our blog at